Tag : blog posts

  • How Exit Links On Your Website Can Cost You Money

    Posted Dec 16th, 2010 By in Business, Internet Marketing With | 2 Comments

    Imagine you had a shop where you sold candy apples. And your shop was located in an area of town where there were a lot of other shop owners who also sold candy apples.

    When people walked through your door to buy candy apples, you greeted them with this message:

    “Welcome to Tracy’s Candy Apple Shop. We’re so glad you stopped by. Let us know how we can help you and by the way here try a sample of our delicious, crunchy candy apples. Oh and if you are looking or more candy apples, they sell them two doors down and across the street. You might find delicious, crunchy candy apples there as well.”

    This sounds ridiculous…right? Well unfortunately I see too many business owners doing this exact thing on their website everyday. That is…sending people to other experts for their solutions.

    As a webmaster I am often asked to create a page of links or to add some links to a resources page. Site owners so many times want to give their visitors or readers access to or referrals to other organizations, experts or associations where they can find out more information on a particular topic. (more…)

  • How to Overcome Writer’s Block Using the Secrets Revealed By One of Today’s Most Influential Business Thinkers

    Posted Nov 17th, 2010 By in Article Marketing, Blogging, Content Marketing With | 3 Comments

    Are you coming to the point, where you say to yourself – “Oh sh%t, I have to write my article or blog post?” Does the though of writing drain you? And, even though you know you need to write articles to get more website traffic, build your list, nourish relationships and increase your profits – are you procrastinating writing your articles?

    Then this new article is for you.

    Learn from Marshall Goldsmith (the man who is ranked one of the most influential business thinkers in the world by The London Times and Forbes) and see how you can apply his secrets for getting unstuck to your own article writing and marketing efforts.

    Why You End Up in a Writing Rut!

    As Marshall says, “Our default reaction in life is to experience inertia. We all tend to go where we have been going, do what we have been doing and say what we have been saying.” If you say the same story time after time after time, and repeat the same advice – it gets boring! And, it’s not only boring for the reading, but it’s boring for you the writer.

    Marshall’s Solutions for Getting Unstuck

    1. You need to challenge yourself to create new content — content that is not found anywhere else online.

    2. Change your approach to article writing. You have to ask yourself, “If I have to spend this time writing articles, how can I make it more meaningful to my readers and myself? Part of the answer is to find your passion and let it shine through in your articles.

    3. Stop saying later. The time is now. How many times have you said this to yourself, “You know, I am incredibly busy right now. And, given the pressures of work and home, I feel too over-committed. I simply don’t have the time and energy. I’ll write my articles later in maybe 2 to 3 weeks when things calm down.” The reality is that there will not be two or three weeks. It is always going to be crazy.  If you are not taking the time to build your business now with articles, it’s never going to happen. As Marshall says, “To get unstuck, you have to look in the mirror day after day, and remind yourself of the actions that you will take today.” It requires discipline – but once you get writing and get out of this rut, you will get more profits and it will be worth it.

    4. Get a peer coach – In a SUCCESS magazine article, Marshall mentions that he has a peer coach which asks him every day – “On a scale of 1 to 10, how happy were you yesterday? On a scale of 1 to 10, how meaningful was yesterday? How many minutes did you write? How many push-ups did you do?” This peer coach holds Marshall accountable. How do you hold yourself accountable to make sure you write and submit articles online and do the other marketing activities that will build your business?

    Follow these tips and you’ll be writing articles on a daily basis – just like me “your article writing and marketing expert!” You see, I write articles on a daily basis for my ezine, blog, article submission and for my social media efforts.  And, I never get bored.

    Guest Author: Instant Article Writing Template Creator Eric Gruber helps internet marketers and small business owners overcome writer’s block and end their writing rut fast so they can get more publicity, prospects and profits. Now, you can get 3 of Eric’s article templates for free – so you can write your articles in 30 minutes or less. Get it now at http://www.TryMyFreeArticleTemplates.com

  • 9 Ways to Reduce Scraping and Catch Blog Post Theft

    Posted May 11th, 2010 By in Blogging, Search Engine Optimization (SEO) With | 15 Comments

    Content scraping or theft is when original content is stolen from a blog to republish on another blog or site.  This is considered to be plagiarism or copyright infringement, but since the Web is not completely regulated yet, scraping has become an extremely common problem.  Although, this process can be done manually, normally it is done by automated software programs that allow content to be easily scraped from any blog.

    Blog Post Theft

    Blog Post Theft

    Some people practice scraping to intentionally harm others, but some do not know they are actually creating harm.  If the original content is published on other blogs or websites, it can cause duplicate content issues, especially if the copied content out-ranks the original content in the search engines (See my blog post on duplicate content).

    I have experienced this problem myself in the last few months, and I have let it slide because I know people who copied my posts meant no harm.  Although I appreciate and encourage sharing of content, there are netiquette rules that should be followed (I will cover this topic in a different post). (more…)

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