6 Ways to Let Google Optimize Your Business

It’s easy to take the idea of search engine optimization for granted. Yeah, the marketing landscape is abuzz with all things SEO today, but did you even know what the term “search engine optimization” meant ten years ago? The term has no doubt covered a lot of ground in a short period of time.
But let’s [...]

Are You Engaged?

This is a guest post by Dr. Ivan Misner (Bio is below).
In engaged in the conversation, that is! OK, OK . . . now that I have your attention, let me explain.
In my book Truth or Delusion I bring up the point that word-of-mouth marketing is always working, it just may not be working in [...]

How Do I find Ideal Clients in This Economy?

August 16, 2010 by Mirna Bard  
Filed under Branding, Business, Guest Posts

It’s easy to find out who your Ideal Clients are, no matter what the economy is like. Here’s how.
How do I find ideal clients in this economy? That was a question one attendee asked in a recent panel I hosted, and it’s not the only time I’ve heard such a question. How can I survive [...]

Social Media – The Newest Customer Service Tool

This is a guest post by Heidi McCarthy (Bio is below).
Being so ensconced in customer service, I look for every opportunity to praise good service and to offer constructive criticism when warranted.  In that regard, there is no faster, or cathartic, medium in which to speak out than social media.  Companies today do not [...]

10 Instant Blog Post Templates to Help You Write Articles in 30 Minutes or Less

I am a natural born writer, so writing has always come easy to me. But, when I had to start writing articles everyday for my blog, for my newsletter and for article submission – I quickly ran out of article topics.
Then one day as I was reviewing all of my articles, I realized that there [...]

An Infograph – 20 Fascinating Facts About YouTube

Infograph by GO-Gulf.com – Dubai Web Design Company

Why Audience Engagement Matters with Social Media

July 15, 2010 by Mirna Bard  
Filed under Guest Posts, Social Media, Social Networking

Whether you’re just starting out or a seasoned social media pro, it’s important to stay connected to your audience. It’s easy to forget the purpose of being social if you’re too consumed with promoting yourself. Every now and then, we all need a reminder about how important it is to provide value and to be [...]

Brand-What the Heck is That?

July 12, 2010 by Mirna Bard  
Filed under Branding, Business, Guest Posts

Many people use the word brand quite loosely. So let’s define what a brand is? For many people, a brand is just a logo with a unique identity and nothing else.
So let’s define what exactly a brand is and how we can use it to position ourselves in this crowded marketplace.
I was once talking to [...]

4 Steps to Strengthen Your Brand with Social Media

July 9, 2010 by Mirna Bard  
Filed under Business, Guest Posts, Social Media

Social media is a very powerful tool for allowing businesses to efficiently and economically develop a strong brand presence in the marketplace. This is true not just when it applies to brand outreach, but also brand development at it’s core.
At Flying Pig Communications, we work with a lot of start-ups and small businesses that are [...]

Marketing to Your Customers, Not Your Ego

Today, I am going to discuss something that I’m sure everyone has seen at least once or twice, and I would hasten to add that probably the majority of marketers have been guilty of it at least in some small way (I’m certainly no exception).
Ego-centric Marketing
It’s not usually done on purpose, but I think businesses [...]

7 Mistakes That Can Kill Your Social Media Marketing

June 14, 2010 by Mirna Bard  
Filed under Guest Posts, Social Media, Social Networking

Mirna wrote a list of 50 social media mistakes, so I thought it would be a good idea to elaborate on some of them in this guest post.
Every nine out of ten online buyers visit social media websites before buying anything and around 50% of them take decisions under the influence of information they get [...]

How to Find the Best Web Hosting Service

June 11, 2010 by Mirna Bard  
Filed under Business, Guest Posts, Website

There are a number of things you should look at when selecting the best web hosting service for your website.  How much you can store and how much can be transferred to visitors are only the beginning.  There is a lot more to think about than that, especially since so many web hosts now offer [...]

7 Simple Ways to Improve Conversion on Your Website

The whole point in having a website is to either generate sales or gain readers, other than that there is no other real value. Blogs want more people to reads their news and general ramblings, whereas retailers, tour operators, car leasers and directories want to generate sales. Making money is a core element in anyone’s [...]

5 Definite Reasons Why Videos are an Effective Marketing Tool

June 2, 2010 by Mirna Bard  
Filed under Guest Posts, Video Marketing

Online videos are an effective marketing tool for the small business entrepreneur seeking to grow his or her online brand. Thanks to inexpensive and easy-to-use internet tools and cameras, every business owner can – and should — add video to his or her marketing mix.
Here are five reasons you should consider doing so:
1) Viewers [...]

Internal Linking Best Practices to Help Boost Rankings

When putting together a website, it’s important to think about optimizing your internal link structure to make sure it’s as search engine friendly as possible. A lot of the time, the potential of internal linking is overlooked in favor of other SEO factors, focusing mainly on the specific pages and not looking at the website [...]

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