290 Email Spam Trigger Words to Avoid

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If you depend on email marketing, but can’t seem to figure out why your emails get filtered out even when you are sending them to an opt-in list or people who have given you permission to send them information, then this post this definitely for you.

The problem is usually caused by Spam filters which not only block out Spam, but can also block legitimate emails. The words that you are using in the subject line could be the problem.  Many ISPs and mail clients analyze all incoming emails to look for certain trigger words or phrases in the subject line that have been linked to Spam messages.  This is normally done by sophisticated “point systems” that identify trigger phrases.  If an email goes over the "points" it will be caught in spam filters and is blocked from being delivered to a customer.

If you want to try to prevent emails from getting blocked, choose your words wisely when writing the subject lines of your emails.  It is also best to avoid quotation marks, dollar signs exclamation points, toll-free number or ALL CAPS in a subject line.  These will all cause your emails to be filtered out by Spam filters.

Below are 290 of the most common problematic phrases that can trigger ISPs and mail client filters, and should be avoided. The below list is not meant to be a comprehensive list and should only be used as a guideline.  I suggest keeping a copy of this list handy and checking it each time you schedule an email to your customers.  This will prevent your emails from being blocked as well as help you avoid accusations of being a spammer.

290 Email Spam Trigger Words to Avoid

$$$
#1
100% free
100% satisfied
50% off
4U
Accept credit cards
Acceptance
Access
Accordingly
Act Now!
Ad
Additional income
Affordable
All natural
All new
Amazing
Apply now
Apply online
As seen on
Auto email removal
Avoid bankruptcy
Bargain
Be amazed
Being a member
Beneficiary
Best price
Beverage
Be your own boss
Big bucks
Billing address
Billion
Bulk email
Buy direct
Buying judgments
Call
Call free
Call now
Calling creditors
Cancel at anytime
Cannot be combined with any other offer
Can’t live without
Cards accepted
Cash
Cash bonus
Casino
Cents on the dollar
Certified
Cheap
Check
Claims
Click
Click below
Click here
Click to remove
Collect
Collect child support
Compare
Compare rates
Compete for your business
Confidentially on all orders
Congratulations
Consolidate debt and credit
Consolidate your debt
Copy accurately
Copy DVDs
Cost
Credit
Credit bureaus
Credit card offers
Cures baldness
Dainty
Dear friend
Diagnostics
Direct email
Direct marketing
Discount
Do it today
Don’t delete
Don’t hesitate!
Dormant
Double your income
Drastically reduced
Earn $
Earn per week
Earn extra cash
Easy terms
Eliminate bad credit
Eliminate debt
Email harvest
Email marketing
Expect to earn
Explode your business
Extra income
Fantastic deal
Fast cash
Financial freedom
Financially independent
Find out anything
For free
For instant access
For just $XXX
Form
Free access
Free and FREE
Free cell phone
Free consultation
Free DVD
Free gift
Free grant money
Free hosting
Free info
Free installation
Free investment
Free leads
Free membership
Free money
Free offer
Free preview
Free priority mail
Free quote
Free sample
Free trial
Free website
Full refund
Get it now
Get paid
Get started now
Gift certificate
Give it away
Giving away
Great offer
Guarantee
Guaranteed
Have you been turned down?
Here
Hidden
Home based
Homebased business
Home employment
If only it were that easy
Income from home
Increase sales
Increase traffic
Increase your sales
Incredible deal
Info you requested
Information you requested
Insurance
Internet marketing
Investment
Investment decision
It’s effective
Join millions
Laser printer
Leave
Legal
Limited time offer
Limited time only
Loans
Lower interest rate
Lower monthly payment
Lowest price
Lose
Lose weight
Luxury car
Mail in order form
Maintained
Make money
Marketing
Marketing solutions
Mass email
Medium
Message contains
Meet singles
Member stuff
Message contains disclaimer
Million dollars
MLM
Money
Money back
Money making
Month trial offer
More Internet Traffic
Mortgage rate(s)
Multi level marketing
Name brand
Never
New customers only
New domain extensions
Nigerian
No age restrictions
No catch
No claim forms
No cost
No credit check
No disappointment
No experience
No fees
No gimmick(s)
No hidden costs
No inventory
No investment
No medical exams
No middleman
No obligation
No purchase necessary
No questions asked
No selling
No strings attached
Not intended
Now
Obligation
Offer
Off shore
Offer
Offer expires
Offers coupon
Offers extra cash
Offers free (often stolen)
Once in lifetime
One hundred percent free
One hundred percent guaranteed
One time
One time mailing
Online biz opportunity
Online marketing
Online pharmacy
Only $
Opportunity
Order
Order now
Order today
Order status
Orders shipped by priority mail
Passwords
Performance
Phone
Please read
Potential earnings
Pre-approved
Price(s)
Print out and fax
Profits
Promise you
Quote
Real thing
Refinance
Reverses aging
Removal instructions
Remove(s)
Risk free
Sales
Sample
Satisfaction guaranteed
Save $
Save up to
Search engine listings
Search engines
See for yourself
Serious cash
Solution
Special promotion
Stock disclaimer statement
Stop(s)
Stop snoring
Subscribe
Success
The following form
Time limited
Trial
Unsecured debt
Unsecured credit
Unsolicited
Unsubscribe
Urgent
US dollars
Wife
Thousands
Unsubscribe
Vacation
Visit our website
Web traffic
Weight loss
While supplies last
Why pay more?
Win
Winner
Work at home
You’re a Winner!
You've been selected
  • http://tracymatthewman.com Tracy Matthewman

    That seems like a lot of words...are there any left that we can use? :)
    Tracy

  • http://www,mirnabard.com Mirna Bard

    Tracy,

    This definitely was not meant to be a comprehensive list and ISPs look at other things as well when blocking email. However, this is definitely a reminder, not to over do it with marketing words in your emails. I know I need the reminder sometimes too!

  • http://eventstrategysolutions.com Daphne Bousquet, CMP

    No wonder all the SPAM that gets through to my in box only has a link in it. Hard to write an email without any of these words.

  • http://www.mirnabard.com Mirna

    Daphne,

    You are right, many of these are marketing keywords. It is best to find alternatives your test them out with your own email to see if they end up in the spam box before you send to prospects and customers.

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