Poll: How would you describe your knowledge of the Social Web as a whole?

What other polls would you like to see on this site?  Please feel free to suggest new poll questions in the comments below.

Who’s Blogging What: The 2010 Facebook Page Marketing Guide

A while back, I ran a  Facebook poll on my blog asking readers if they were getting business from their Facebook pages — 44% said “No,” 33% said “Yes,” 14% said “They didn’t know” if they were getting business and 9% said they were not using it to get business.
If you are not getting the [...]

Marketing to Your Customers, Not Your Ego

Today, I am going to discuss something that I’m sure everyone has seen at least once or twice, and I would hasten to add that probably the majority of marketers have been guilty of it at least in some small way (I’m certainly no exception).
Ego-centric Marketing
It’s not usually done on purpose, but I think businesses [...]

3 Undeniable Ways to Turn Competitors into Enemies on Social Media Sites

Have you heard the old saying:  “Keep your friends close and your enemies closer?”  This was said by Sun-tzu , Chinese general and military strategist.  This proverb has been applied in business as well, but it seems that many people using social media for business are not following this motto.
Here are three undeniable ways to [...]

3 Major Reasons You Shouldn’t Ignore Competitors on Social Networking Sites

Last month, I ran a poll asking what everyone thought about befriending competitors on social networking sites.  Despite the fact that many businesses fear competitors or malicious copy-cats who watch their every move online, 66% said “Yes,” 26% said “It Depends,” and only 8% said “No” to befriending competitors on social networks.
If you are not [...]

7 Mistakes That Can Kill Your Social Media Marketing

Mirna wrote a list of 50 social media mistakes, so I thought it would be a good idea to elaborate on some of them in this guest post.
Every nine out of ten online buyers visit social media websites before buying anything and around 50% of them take decisions under the influence of information they get [...]

How to Find the Best Web Hosting Service

There are a number of things you should look at when selecting the best web hosting service for your website.  How much you can store and how much can be transferred to visitors are only the beginning.  There is a lot more to think about than that, especially since so many web hosts now offer [...]

11 More Key E’s of Social Media

Told you I got carried away with all the E’s!  This is a continuation of yesterday’s blog post “11 Key E’s of Social Media.”
The social media E’s are listed below in alphabetical order:
1. Entertainment
A very large of your social media engagement strategy should include entertainment.  The very first step in entertaining your audience is to be a [...]

11 Key E’s of Social Media

A couple of months ago, I wrote a post about the The 21 Essential C’s of Social Media.  Since there are many more elements, I thought it may be fun to discuss  the key E’s of social media.  My friend and technology consultant, Meetu Singhal may call this the vitamin E of social media [...]

7 Simple Ways to Improve Conversion on Your Website

The whole point in having a website is to either generate sales or gain readers, other than that there is no other real value. Blogs want more people to reads their news and general ramblings, whereas retailers, tour operators, car leasers and directories want to generate sales. Making money is a core element in anyone’s [...]

5 Definite Reasons Why Videos are an Effective Marketing Tool

Online videos are an effective marketing tool for the small business entrepreneur seeking to grow his or her online brand. Thanks to inexpensive and easy-to-use internet tools and cameras, every business owner can – and should — add video to his or her marketing mix.
Here are five reasons you should consider doing so:
1) Viewers [...]

The Next Social Media Superstar from Austria Interviews Mirna Bard

I was recently interviewed by Antonia Harler, a student from Austria. Antonia and I met through Twitter and are having great conversations about social media.  She became an avid reader of my blog and asked me for an interview.
I believe Antonia is going to be one of the next social media superstars because she [...]